Strategic Agility Group offers marketing guidance and support, focused on building and enhancing brand equity. Whether it’s market assessment, new product launch support, or optimization of current brand marketing efforts, we bring core brand marketing principles and multi-channel media expertise to deliver profitable sales growth solutions. Everything we do is to build and enhance your brand equity.
Experience is based on over 20 years of Consumer Marketing.
Strategic Agility Group also offers access to health and wellness coaching, coupled with an individualized, clinically and client proven nutritional system to deliver results to meet your goals. You'll leverage a nutrient dense system that easily incorporates into your daily routine. It supports physical performance and weight management.
We provide the confidence you need, with the results you are looking for.
Cliff Barone, Founder of Strategic Agility Group, is a proven Consumer Marketing specialist with over 20 years of rich experience in driving profitable brand sales, while establishing and enhancing brand equity. His career includes a broad-breadth of experience, spanning advertising agency and key strategic brand management roles for Fortune 500 companies. Diverse responsibilities included U.S. and global marketing, as well as commercial and brand innovation leadership.
Cliff's experience spans across a variety OTC and Prescription product categories:
Upper respiratory and severe allergy, gastro-intestinal, women’s health, dermatology, hemorrhoid, anti-perspirant/deodorant, smoking cessation, cardiovascular, metabolism, contraception, hair regrowth, and diabetes.
He built brand equity and delivered growth for a number of best-in-class brands including:
Cliff started his career at several top New York based ad agencies. While moving up the ranks as a Media Specialist, he successfully developed and executed plans for the largest budgeted brands within his organization’s client roster. Concurrently, he obtained his MBA in Marketing at NYU’s Stern School of Business. Transitioning into brand management, he successfully executed innovative and award-winning consumer/patient marketing efforts. His successful track record includes driving profitable growth for top pharmaceutical companies including: